This is a checklist that should be copied and put in a stack near the desk(s) of any assistant or receptionist who takes the incoming calls. Don’t rely on the memory of someone else. Put this information in black and white as a continual reminder of the details that are required for an incoming lead then the procedure that’s needed after as well.
As with many of my checklists, you can add/edit to customize more for your business. You can also create a web-based form on an intranet; this page could be open at all times then it’s a simple “send” for the lead to be emailed to the rainmaker.
Marketer:__________________________________Date:____________________
Client Name:_______________________________________________________
Address:___________________________________________________________
City:____________________________ ST:__________ Zip:__________________
Telephone: H:______________ O:___________________ C:__________________
E-mail:____________________________________________________________
Decision-Maker:__________ Influencer:___________ Other:____________________
LEAD URGENCY — NOW
Definite, immediate interest to buy or sell – give to Walter
Intends to act in 3 months or less
Wants additional information from Walter; what?________________________________
Database
INTERMEDIATE
Definite future interest
Intends to act in three to six months
Gathering information:__________________________________________________
Database
Re-contact date:_______________________________________________________
LLA
BA
Needs to be sold on buyer services
FUTURE
Definite interest
Intends to act in 12 or more months
Database
Re-contact date:_______________________________________________________
LLB
Comments/additional information:__________________________________________
__________________________________________________________________
__________________________________________________________________
LEAD DIRECTION
Lead Referred to:___________________Contact Date:__________________________
Contact Date Input by:___________________________________________________
RESULTS OF WALTER’S INTERVIEW
__________________________________________________________________
__________________________________________________________________
__________________________________________________________________
__________________________________________________________________
__________________________________________________________________
__________________________________________________________________
Re-direct instructions:___________________________________________________
__________________________________________________________________
__________________________________________________________________
__________________________________________________________________
__________________________________________________________________
Time-Saving Checklists for Real Estate allows you to turn your business into auto-pilot real estate. Every checklist Walter used in his real estate business. Don’t design your own, when they’ve already been done for you. This is for every process in your business.
The book includes a data CD, which makes it quick and easy for implementation by you, your assistant, or other members of your team.
Call 800.792.5837 and ask for the $50 blog special on Time-Saving Checklists for Real Estate. Check out the content details here: http://www.waltersanford.com/shop/time-saving-checklists-2/.