CONTACT

CONTACT WALTER

559 S. Washington Ave., Kankakee,IL 60901

P.815.929.9258 P.815.929.9200

walter@waltersanford.com

"Thank you for another great conference. Walter Sanford was energetic and delivered some great information as well." Carla Rigsby CENTURY 21 Really Group

READ WHAT OTHERS SAY

Letter: Just Sold – You, Too, May Want to Sell Now October 29th, 2020 | Posted in General Real Estate, Other Interests, Real Estate

Date

Name

Address

City, ST  Zip

Name:

Recently, Sanford Systems listed a home at (property address) and sold it within (number) days!  We received dozens of calls from interested buyers, and our telephones are still ringing with serious inquiries.  As a result, we have created a list of potential buyers for homes in your area.

My records show that you own the property at (property address).  If you have considered selling your home, there may never be a better time than now.  There is currently a shortage of available homes in your neighborhood and an abundance of prospective buyers.  When you combine these factors with Sanford Systems’ action plan, marketing plan, prospective buyer communication programs and technology, the result can be a fast, trouble-free sale of your property at the highest market price.

I would enjoy meeting with you briefly to discuss your property’s value in today’s real estate market, even if you are not planning to sell your home right now.  When considering the sale of a property, you owe it to yourself to get the up-to-date facts about the market and to learn why more buyers and sellers are calling Sanford Systems for all of their real estate needs.  I can also make suggestions that will allow you to net more when you sell.

For more information, please contact me at 815.929.9258 or walter@waltersanford.com.  We will send or email our list of buyers to you. We truly provide the solution to your goals. 

Sincerely,

Walter Sanford

Sanford Systems

 

Since I have retired from the speaking circuit, I have my systems (large books with software) that I was selling from the back of the room at about $1500.00.  These are my newest products and this package includes everything that I have ever done.  As a “pay it forward” opportunity I am now selling these same books and software at my cost, about 94% off.  This is the start of your plan to get to the point where you are living the dream.  This is not anything but selling you the best real estate training materials in the world for 94% less than they were selling for a couple of weeks ago.  You will get 9 books, a whopping 40 pounds of checklists and information that is easy to use.  These volumes have been used by agents in the US and Canada to be the best agent in their market place. Go here to pick up your foundation for the future.

Letter/Emai: Just Sold at 104% of Asking October 26th, 2020 | Posted in General Real Estate, Other Interests, Real Estate

Date

Name

Address

City, ST  Zip

Name:

The (name of the family) have just sold their home at (address) and they are very pleased because they netted more than they thought they could!

Why?  Because the Sanford team sold their home in three days for 104% of the asking price!  So get ready to welcome your new neighbors.

If you are wondering how a real estate experience can be exciting plus achieve your goals, call the Sanford team for a marketing plan that is customized to your needs.  There is a better way, and the Sanford team breaks records by using today’s technology, a web strategy that creates leads, and a buyer database that is updated every day.

No two agents are the same!  We are professional advisors, and we monitor our transactions to ensure your move remains hassle-free and stress-free.  The Sanford team keeps your goals in mind, from keeping you informed to getting the best price for your home.  We do the work that actually works!

We want your business, and we will do what it takes to earn it. We will be open on any topic of discussion, and we will not take a listing until we know your exact goals.  We are master marketers; just ask your neighbors!

Are you a future seller?  Buyer?  Investor?  We have the information to make your decisions more profitable!  Please call me directly at 815.929.9258.  I will put you in my database for that special buyer or property.

Sincerely,

Walter Sanford

Sanford Systems

Since I have retired from the speaking circuit, I have my systems (large books with software) that I was selling from the back of the room at about $1500.00.  These are my newest products and this package includes everything that I have ever done.  As a “pay it forward” opportunity I am now selling these same books and software at my cost, about 94% off.  This is the start of your plan to get to the point where you are living the dream.  This is not anything but selling you the best real estate training materials in the world for 94% less than they were selling for a couple of weeks ago.  You will get 9 books, a whopping 40 pounds of checklists and information that is easy to use.  These volumes have been used by agents in the US and Canada to be the best agent in their market place. Go here to pick up your foundation for the future.

Letter: Just Sold October 20th, 2020 | Posted in General Real Estate, Other Interests, Real Estate

 

Date

Name

Address

City, ST  ZIP

Name:

I have just sold the property at (address).  When I place your property on the market, I make myself responsible for all of your real estate needs, because I take the time to learn your needs.

My policy is not simply to list properties but to produce a customized marketing plan that sells your property quickly and profitably.

For information on how I can assist you with the sale of your property, please call me at 815.929.9258 or email me at walter@waltersanford.com.  This market requires a substantial amount of pre-planning, so even if you are as much as 24 months from needing a sale, let us start the dialogue now.

I can also offer you an immediate estimate value on your property, because I have met many of the buyers for (geographical area of sale).  I am familiar with all of the area sales, and even appraisers call me for information.

Working with our team approach in (your area) will get you top dollar for your property! 

Sincerely,

Walter Sanford

Sanford Systems

Enclosure

P.S.    I have a list of buyers who were not fast enough on this one!  Are you thinking of selling now? Before you put your property on the market, let me run your property by the buyers I already have!

 

Since I have retired from the speaking circuit, I have my systems (large books with software) that I was selling from the back of the room at about $1500.00.  These are my newest products and this package includes everything that I have ever done.  As a “pay it forward” opportunity I am now selling these same books and software at my cost, about 94% off.  This is the start of your plan to get to the point where you are living the dream.  This is not anything but selling you the best real estate training materials in the world for 94% less than they were selling for a couple of weeks ago.  You will get 9 books, a whopping 40 pounds of checklists and information that is easy to use.  These volumes have been used by agents in the US and Canada to be the best agent in their market place.  Go here to pick up your foundation for the future.

MY Standard Responses to These Anticipated Objections October 6th, 2020 | Posted in General Real Estate, Other Interests, Real Estate

Here are some ideas of how top producers handle objections and questions.

  1. No interest in you or your offer.

Walter’s response: I understand, sir.  I wonder if there is any time in the future in which we could call you with some of the services that we have that are free to our existing clients.  Would you like to hear some of the services that might appeal to you?

  1. No authority to act.

Walter’s response: May I have the contact information for the person who is responsible for this property?  Or could I give you my contact information for them to contact me?  Please let them know that I have many free services that will benefit them in their ownership of their real estate.

  1. No need.

Walter’s response: If I sent you a letter outlining many free services which we offer, would you at least put this letter in your file so that you can refer to these services in the future?

  1. No time.

Walter’s response: I understand, sir.  I am sensitive to my client’s needs; therefore, would another phone appointment tonight at 7 or 7:30pm be more convenient?

  1. Previous bad experience.

Walter’s response:  Could you tell me a couple points about the bad experience?  I understand that those are problems which sometimes happen in real estate.  Let me show you how I have anticipated those problems and put systems into place to head off the experiences which you have had.

(Name your systems and checklists, name your team members, list your experience, give your litigation rate for the years you’ve been in the business, your list to sale ratio compared to the boards, your return phone call guarantee, or any other solution that you have to answer or provide a solution to their previous bad experience.)

  1. Likes the competition.

Walter’s response: Competition is always healthy, especially when you can learn about the different items that the competition offers.  At this point, since you like the competition — I’m the competition.  Please let me share some of my services so that at minimum you can have your real estate agent provide these services to you.  Would 7 or 7:30pm be more convenient for you?

  1. Wants lower commission.

Walter’s response: Many of my clients have a quest for a lower marketing fee, and I am usually able to satisfy their quest for higher net profit.  So I know what I am getting into in regards to the special needs and marketing for your property, could I meet with you and the decision makers regarding the property?  Would 7 or 7:30pm be more convenient?

  1. Ties you up on the phone but will not commit.

Walter’s response:  Let me ask you.  We have been getting to know each other over the phone.  I hope that I have been able to provide some insight into solutions to some of your challenges.  I wondered if we could continue this conversation in earnest after I have completed the research on your property and completed what I believe will be a customized marketing plan to obtain top dollar.  Would 7 or 7:30pm be more convenient?

  1. Wants a buyer from you or your agent without a listing contract.

Walter’s response: I am asked that many times.  It would be unfair for me to say that I can bring in a buyer who would pay the most for your property.  This normally requires a marketing commitment which entails an internet, direct mail, telemarketing, database, and position promotion strategies.  Could I meet with you tonight or tomorrow at 7pm?  We can discuss how I put these marketing strategies into play to obtain your goals.

Since I have retired from the speaking circuit, I have my systems (large books with software) that I was selling from the back of the room at about $1500.00.  These are my newest products and this package includes everything that I have ever done.  As a “pay it forward” opportunity I am now selling these same books and software at my cost, about 94% off.  This is the start of your plan to get to the point where you are living the dream.  This is not anything but selling you the best real estate training materials in the world for 94% less than they were selling for a couple of weeks ago.  You will get 9 books, a whopping 40 pounds of checklists and information that is easy to use.  These volumes have been used by agents in the US and Canada to be the best agent in their market place.  Go here to pick up your foundation for the future.

COVID-19 Impact on U.S. Real Estate Coach September 28th, 2020 | Posted in General Real Estate, Other Interests, Real Estate

Recently I was asked to participate in a survey from Real Estate Bees with fellow real estate coaches regarding the impact of COVID-19 on our business. Below are a few of my responses. Click here to review the survey results.

What unexpected opportunities has the pandemic opened for real estate coaches?

“Government officials are not using science in scaring everyone when only certain segments of the population are being affected. This has eliminated competition for listings and service to buyers.

Smart lead generation has increased my clients’ pipelines with less competition on the hot demographics such as expired listings, FSBO, mature people in large homes, long-term owners, non-owner occupied listings, out-of-area owners, fully amortized properties, neighbors around recent sales, and others.

People are home and picking up the phone more often. They have less distractions which allows them to listen to value-filled offers. They appreciate the upbeat attitude of my realtor clients.”

If you knew the impact of this situation on your business in advance, how would you prepare your business to mitigate your losses or even profit from it?

“Always be ready for changes in demand, interest rates, mortgage availability, etc. Since you never know what is around the corner, have a deep pipeline. Every problem can be cured with more clients whether you are a great agent or a coach.”

What marketing channels do you prefer to use during the pandemic over the rest and why?

“Potential real estate buyers and sellers have more time to read narrowly directed snail mail, explore media and the search engines, and take calls. Therefore, all of our previous marketing efforts are working better. We are finding that fashioning the message to the need of the demographic we are soliciting is accelerating our response at this time.”



SUBSCRIBE/UNSUBSCRIBE

To subscribe or unsubscribe to/from our blog, please click here.

POSTS BY CATEGORIES


WANT TO KNOW MORE ABOUT WALTER?

Click on one of the links below to read more about Walter has to say about the real estate market.

Linked In