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Top Agent Articles » What a Little Guy Can Do to Become a Big Guy

I get many questions about how to attract agents when you don’t have a “large” system. The answer is a multi-faceted approach with grass roots training, coaching, holding your agents accountable on a regular basis, and yes, even getting rid of the dead weight.

Top Agent Articles » What are Some Habits of Low-Producing Agents?

Want to know what are the most common habits of low-producing agents? Here are Walter's top 25.

Top Agent Articles » Learn the Approach for Assisted Living Centers

This month, many of my coaching clients are soliciting assisted living centers. We love clients with motivation, and making the move to assisted living centers provides that motivation quotient for our coaching clients.

Top Agent Articles » Just Moved to a New City…Now What?

It’s tough when you’ve built your business and your reputation in a town then you move to an entirely different area to start all over again. How do you start over again? Maybe this Q&A exchange will help with your quandary.

Top Agent Articles » Found the Neighborhood! Now, What?

You can only afford to work hard for committed and motivated buyers. Below is an inquiry from a coaching client. The letter included below will help his listings double, increase his double-ended transactions, fill his database, and impress his buyers.

Top Agent Articles » Are You Thinking about Opening Your Own Place?

Recently, I was asked to answer some questions regarding an agent opening their own brokerage. Below are the questions with my responses, which have been taken from my personal experience and my experience with my clients.

Top Agent Articles » You are Busy Because It's the Spring Market

This will be fast, because you think you have no time...but please read on! November happens! Spend a few minutes and delegate some of your lead generation duties now. Your affiliates (lenders, title, escrow, etc.) appreciate your loyalty, and they will help in lead generation that also benefits them with new clients. I have a new product out this week. We will sell it to you for 50% off as a special to our clients before we offer it to the general public. Loan it to your affiliates. Have him or her choose one system to work on in filling both his/her and your pipeline. If you can guarantee loyalty, he/she will help!

Top Agent Articles » Your Open House Profit Kit

Through the years, I have discovered that more and more agents are fearful of meeting face to face. Some agents hoped that technology would put a barrier between them and rejection, but all they found was a smaller income. The top earners still know how to find what people need and give it to them. Some of my top coaching clients are actually doing a few open houses to re-introduce themselves, face-to-face, with the neighborhoods that made them famous.

Top Agent Articles » The Buyer's Plan of Action

Buyers under our representation had some idea of their responsibilities, but most buyers believe they are free to roam. You can always care for them better if you build a little corral. Have you have buyers sign this and have better control.

Top Agent Articles » Why Are Sanford Systems’ Coaching Clients Getting the Deals?

Many times, the ability to overcome an objection will buy you a few more moments, allowing you to build a relationship and turning a frustrating call into a money call. Overcoming objections is one of the reasons my coaching clients are getting the deals from the other agents!

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