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Showing All Files In: Top Agent Articles ( Sort by Name Descending, Date Ascending, Downloads Ascending, Filesize Ascending )

Top Agent Articles » Integrating Personal Investing with Seller Lead Generation


The first rule in a real estate brokerage business is GET LISTINGS! As many other speakers before me have said, "List to last!" As you remember job one, it is important to understand that you can control more listing sides than you can control buyer sides...


Top Agent Articles » Is It Really Buyer Brokerage.doc

Is It Really Buyer Brokerage

Top Agent Articles » Is the Client Always Right.doc

Is the Client Always Right?

Top Agent Articles » It's Time to Prune.doc

It's Time to Prune

Top Agent Articles » Joint Databasing Between the Lender and Realtor®


When a real estate agent gives a lender business, I believe that the lender is obligated to do more than close the loan. Building long-term relationships by utilizing the information to build name-recognition with that closed client, their friends, and their family are paramount to building a database! This classic host/parasite relationship always works because both parties receive benefits...


Top Agent Articles » Just Moved to a New City…Now What?

It’s tough when you’ve built your business and your reputation in a town then you move to an entirely different area to start all over again. How do you start over again? Maybe this Q&A exchange will help with your quandary.

Top Agent Articles » Kill the Competition's Farm

Let’s set the scene – you really want the major share of listings in the neighborhood close to your office, and you want those listings at an average sales price 40% higher than your average closed sales price. The catch – you just found that your competition has been hanging out there for 12 years with doggie treats, pumpkins, and door hangers! Well, it’s time to get to work.

Top Agent Articles » Killing Clients with Kindness and Value

Sometimes, we need to "kill" our clients with kindness and offer value. I know it goes against everything in our nature to turn the other cheek when they are being mean. Recently, a coaching client had some challenges with a particular client, and I'm sure you have also worked with the kind of client who discourages you so much that you just want to hit the delete button! How about offering a response that increases your fame and makes the client always wonder what they may be missing? They might not list with you, but they will never forget you.

Top Agent Articles » Knowing When It's the Right Buyer

Sometimes, you have the right buyer who wants to buy from a seller that you think should have the motivation to sell.  This process can be frustrating.