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War room chart 1

I am afraid that a lack of holiday listings will make it ugly for you in February. You still have a few months to increase your inventory so even if you hate seller lead generation -- it's only for a few months! Here is a list of what I would do, if I wanted more listings in the last quarter. I have a list of twenty. Choose TEN and implement. You should have a happy start to 2015.

Managing properties can be an absolute nightmare or a huge profit source. It's your choice, based upon the amount of documentation and systems that you implement. Many top real estate agents also have a management division within their offices. This division is usually started and grows by helping investor clients, or it is necessary because of the properties that the real estate agents own themselves. At some point, many top real estate agents might actually leave the business to start their own management companies. Being an “insider” allows you to horizontally integrate your business.

If only I had been a student of God's word sooner.... The pain I could have avoided and the good I could have done! Now, in a position to coach some of the top agents and make presentations all over the world, I'm careful in what I endorse. Here are 15 changes that I would have made early in my career had I been a better student of the Bible...

When an interested buyer drove by a property then followed the directions for more information (easy-to-remember URL, QR code, text back system, or IVR system), I always made sure they had reasons beyond a great listing to contact me personally. The buyers are out looking at listings without their agent so maybe their real estate agent is inefficient! Why not attract them to the most professional representation in the area? I would provide a list of reasons for them to call me directly via an attachment to the listing flyer in the brochure box, on my website in the buyer’s section, and even on the fax/text/call back systems. This list worked like a charm!

I have the privilege of coaching some great agents. They have enough business so that they can effortlessly say “no” to business that they believe has a small chance of closing. You are in a contingency business. Your income is contingent on the property closing. Lawyers who work on contingency are very careful in choosing what cases they work, and they get a 33% commission in most cases. Similarly, you need to abide by the rules below…or you will be working too much business that does not close.

Going to bed late, waking up late -- the world is already at your doorstep so there’s no time to exercise. Maybe you will take a look at Facebook. Oops! Where did that 40 minutes go?

Real estate agents are competitors, but affiliates can be team members. An affiliate is a service provider who affiliates with your business to earn a piece of the transaction. They can be lenders, home warranty providers, title representatives, inspectors, etc. For our purposes here, we're going to use lenders but really the same principles apply to all.

Many of you are looking for unique ways to solicit expireds. My coaching clients use multi-media solicitations to this hot demographic group. They solicit expired listing owners by adding the line "Helping Expired Listings Sell Their Homes" to their postcards, letters, voice mail messages, emails, blogs, website, social media, and any place else an expired seller may see the offer.

1/01/2001 - 06/30/2001 Archives