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CONTACT WALTER

559 S. Washington Ave., Kankakee,IL 60901

P.815.929.9258 P.815.929.9200

walter@waltersanford.com

Dear Walter, It was a pleasure meeting you during your recent event in Laguna Hills, CA. I appreciate the material your covered during the event and wanted to thank you for your generosity on gifting me the "Beating the Competition" sales system. Jose U. Jaramillo, Keller Williams

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Walter Sanford was one of the top real estate agents in North America for nearly
thirty years, and now, he is one of the most requested speakers, trainers, and
coaches. He has authored twelve systems and books on checklists, pro-active
lead generation, affiliate lead generation, and much more which can be found
throughout this website. If you would like to contact Walter or have him speak at
your event, please email him at: walter@waltersanford.com

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Advertising Buyers Makes More Sense Than Advertising Sellers

Below is a question posed to me about advertising buyers’ needs.  I hope this helps you with any questions about how to approach handling buyers and their needs, too. Question: How would you advertise buyers’ needs? Examples in doing this?  Thank you. Lorenzo   Answer: When you control a listing, you are on potentially thousands [...]

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Minimum Telephone Policy

I’m mystified at brokers, owners, and managers who spend time instructing their agents on activities that aren’t pro-active. Social media won’t pay the bills, but properly handling an incoming phone call will lead to better things. Included below is the minimum telephone policy checklist for a non-agent who answers the phones at the office. Obviously, [...]

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Capture Those Expensive Leads

Through my years of coaching and training agents, I have found the largest training gaps to be in handling leads.  Many times, the gap is at the phone level – either the incoming phone calls or the follow up phone calls. Many leads are internet-generated and are unresponsive to email communication, requiring a phone call.  [...]

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