559 S. Washington Ave., Kankakee,IL 60901

P.815.929.9258 P.815.929.9200

"Thank you for another great conference. Walter Sanford was energetic and delivered some great information as well." Carla Rigsby CENTURY 21 Really Group


Parents Need a Place for Their College-Bound Kids – Second Version January 17th, 2017 | Posted in General Real Estate, Other Interests, Real Estate

We received a lot of messages regarding yesterday’s letter for college-bound students so we decided to go ahead and share a second version. It’s the same concept with a few twists and explanations.

Again, this is still a great tool to utilize in social media and social media advertising with the needed modifications.


To: Name

RE: College? A New Condo? Who Is This Guy?

My name is Walter Sanford, and I have been selling real estate in (area) for the last (#) years. It has always been my goal to provide outstanding services in areas that are not usually handled by normal real estate agents. One of the areas in which I have been very successful is having your (son/daughter) live and own in an outstanding area while they attend (college name) this (spring/fall).

The benefits of buying a small home, condo or townhouse are incredible for you, the parents of the new student:

  1. There is usually more square footage, which allows subletting on the premises to a friend. This helps with the payments and also gives the student an initial responsibility of being a landlord, a very important lesson in someone’s life.
  2. You can actually buy a small investment property with lower payments than you would have for a dorm, apartment, or fraternity.
  3. The tax benefits of real estate ownership for the parents can once again decrease those already low payments by another 20 to 40%, depending on your tax bracket.
  4. The potential for appreciation over the next two to four years is great. Many of my clients have even paid for their entire education by the appreciation of a solid investment property during their student’s college years.
  5. Their pride and privacy of ownership may make a better student and citizen of your child.
  6. I can show you “off market” properties like unlisted property owned by clients in my database, old expired listings, FSBOs, and the results from my internet strategy, social media, and direct mail systems. Buying at wholesale is my team’s specialty.


Many parents in your same situation have benefited from the points above. If you would like to further discuss the opportunities regarding a small property purchase in or around (college), please do not hesitate to give me a call.

You can find me online at for more information about our College Condo Purchase Plan. I am also available to speak to your tax advisor to discuss these benefits.

Thank you for your interest, and I hope to hear from you soon.

Walter Sanford
Sanford Systems


Through the years, I’ve collected many letters for just about every aspect in this business. Super Emails, Letters, and Web Content is a beast of a manual at over 700 pages with some of the best in my collection! This manual is the finest of lead generation letters, emails, and web content. They’ve all been tested for profitability. This manual will become the foundation of your direct mail, email, and database solicitation department. Included is the data CD, which is a digital copy for easier implementation.

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