We’re into day two of our blog series to cover the Pre-Confirmation Package.
Next up is the Track Record. The Track Record is used to show the potential seller that you are the local or demographic expert. Just like a new agent in the previous form may not have a lot of past clients, you may also as a new agent not have an extensive track record. If this is the case, your office, your manager, or broker does have a track record that you can utilize. I personally kept track of every listing and every sale in my database.
In Long Beach, our area was divided up by numbers. Whatever your codes, use the same dividing and type logic as your MLS uses; it will make it easier for database input and eventual search commands. Whenever you have a new listing or sale, make sure that is recorded in your database using location and type as you are recording the client. This will make it easy to pull it up when you are looking for all the listings or sales that you have done in a certain MLS area.
As you are competing against other real estate agents, you will find this document to be very important. Taking this one step further and utilizing the initial questionnaire, you can find out who your competition is and bring their MLS sales history in the area or type of property for which you are competing. Of course, you would only want to do this if you beat the number of sales and volume that the competing agent has completed.
You can take this document yet another step further by providing pictures, especially when they were your own listings. You will also notice that I did not put prices on this form so that I could go back as early into my career as needed and the list would still look current. The moment you put prices on your track record is the moment they will start using these addresses as comps.
Please institute the Track Record in your pre-listing confirmation package to show them your ability or your office’s ability to sell in the subject area or type of property.
Track Record
Sales and Listings Completed around 248 Termino Avenue
by Walter S. Sanford
2151 Fashion Residence/3 bedroom, 1.5 bathroom
3649 Brayton Residence/2 bedroom, 1.5 bathroom
3121 Volk Residence/3 bedroom, 2 bathroom
550 Orange #206 Condominium/1 bedroom, 1 bathroom
2216 Eucalyptus Six Units
1735 Pine Avenue Six Units
1956 Locust Six Units
1623 Luray Residence/2 bedroom, 1 bathroom
5935 Ibetson Residence/3 bedroom, 2 bathroom
2553 Ostrom Residence/3 bedroom, 2 bathroom
1721 Pine Avenue Six Units
6232 N. Marina Pacifica Condominium/1 bedroom, 1 bathroom
1854 San Francisco Seven Units
6321 Johnson Residence/3 bedroom
201 E. 69th Two Units
3827 E. 7th Street Four Units
3591 Rose Lane Residence/3 bedroom, 2 bathroom
268 Belmont Residence/5 bed, 3 bath/Guest House
2309-11 Eucalyptus Two Units
1781 Park Avenue Three Units
5456 Oleta Residence/3 bedroom, 2 bathroom
471-101 Kakkis Town House/2 bedroom, 2 bathroom
733-35 Loma Duplex
1435 Pine Avenue Two Houses on 1 lot
2271 Roswell Residence/4 bedroom, 3 bathroom
1452 Pine Avenue Residence/2 bedroom, 1 bathroom
5403 Autry Residence/2 bedroom, 1 bathroom
1903 Temple, #228 Condominium/2 bedroom, 2 bathroom
752 Loma Vista Three Units
305 Newport Residence/2 bedroom, 2 bathroom
550 Orange, #228 Condominium
9244 Oak Street Residence/5 bedroom, 2 bathroom
255 Obispo Residence/2 bedroom, 2 bathroom
1460 Pine Avenue Two houses on one lot
3440 Gaviota Residence/3 bedroom, 2 bathroom
1734 Chestnut Three Units
1502 Cedar Residence/4 bedroom, 2 bathroom
2220 McNab Residence/3 bedroom, 1 bathroom
84-88 Arbor Two houses on one lot
2409 Spaulding Two houses on one lot
2101 E. 21st, #316 Condominium/2 bedroom, 1 bathroom
7869 El Dorado Place Residence/4 bedroom, 2 bathroom
2151 Fashion Residence/3 bedroom, 1.5 bathroom
3649 Brayton Residence/2 bedroom, 1.5 bathroom
3121 Volk Residence/3 bedroom, 2 bathroom
550 Orange #206 Condominium/1 bedroom, 1 bathroom
2216 Eucalyptus Six Units
1735 Pine Avenue Six Units
1956 Locust Six Units
1623 Luray Residence/2 bedroom, 1 bathroom
5935 Ibetson Residence/3 bedroom, 2 bathroom
2553 Ostrom Residence/3 bedroom, 2 bathroom
1721 Pine Avenue Six Units
6232 N. Marina Pacifica Condominium/1 bedroom, 1 bathroom
1854 San Francisco Seven Units
6321 Johnson Residence/3 bedroom
201 E. 69th Two Units
3827 E. 7th Street Four Units
3591 Rose Residence/3 bedroom, 2 bathroom
268 Belmont Residence/5 bed, 3 bath/guest house
2309-11 Eucalyptus Two Units
1781 Park Avenue Three Units
5456 Oleta Residence/3 bedroom, 2 bathroom
471-101 Kakkis Town House/2 bedroom, 2 bathroom
733-35 Loma Duplex
1435 Pine Avenue Two Houses on 1 lot
2271 Roswell Residence/4 bedroom, 3 bathroom
1452 Pine Avenue Residence/2 bedroom, 1 bathroom
5403 Autry Residence/2 bedroom, 1 bathroom
1903 Temple, #228 Condominium/2 bedroom, 2 bathroom
752 Loma Vista Three Units
305 Newport Residence/2 bedroom, 2 bathroom
550 Orange, #228 Residence/5 bedroom, 2 bathroom
255 Obispo Residence/2 bedroom, 2 bathroom
1460 Pine Avenue Two houses on one lot
3440 Gaviota Residence/3 bedroom, 2 bathroom
1734 Chestnut Three Units
1502 Cedar Residence/4 bedroom, 2 bathroom
2220 McNab Residence/3 bedroom, 1 bathroom
84-88 Arbor Two houses on one lot
2409 Spaulding Two houses on one lot
2101 E. 21st, #316 Condominium/2 bedroom, 1 bathroom
7869 El Dorado Place Residence/4 bedroom, 2 bathroom
8615 Madison Residence/5 bedroom, 2 bathroom
5939 Falcon Residence/3 bedroom, 1 bathroom
Pepper Drive Lot Vacant lot
2240 Legion #208 Condominium/2 bedroom, 2 bathroom
2506 Willow #203 Condominium/2 bedroom, 2 bathroom
3491 Locust Residence/4 bedroom, 3 bathroom
170 E. 35th Street Residence/4 bedroom, 3 bathroom
3116 E. 5th Street Residence/4 bedroom, 3 bathroom
44 E. Market Commercial
550 Orange #128 Condominium/2 bedroom, 1 bathroom
Whether these are in the area of your proposed sale or the same type of real estate that you own, large amounts of similar sales show that my systems are in place to achieve my client’s success!
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