Whether you’re a new agent or a seasoned agent, it might be time to address your database. Review to make certain that your ever-changing circle of friends and sphere of influence contacts are included.
This sphere of influence reaches to those with whom you do business on a regular basis – the dry cleaner, the barista at your favorite coffee shop, your mechanic, etc. Look through your checkbook register and determine who can be added; add them TODAY!
If you discovered a large quantity of new additions to your database, then set a reasonable schedule to mail out letters to these new contacts. For example, if you’ve added 40 new contacts, do 8 letters a day for 5 days. Set realistic goals and stick to them.
Updating your database and contacting your database (or the lack thereof) could mean the difference between business for you…or business for another area agent.
Date
Name
Address
City, ST Zip
Name:
I believe in doing business with the same people over and over again, as long as the products are good quality and the service is great. Of course, this describes what I receive from you when you (type of service)!
Since you do such a good job, it occurred to me that you might be interested in my company’s great service and top-quality products as well. I am a full-time, professional real estate broker, and I head up the Sanford real estate team.
I help people get what they want when they buy or sell real estate. I specialize in knowing what properties are the smartest buys in today’s marketplace, and I have a marketing plan that is guaranteed to get a seller the most money possible in the shortest time.
I would like to talk to you about how I can become your real estate broker. Furthermore, I know you work with people all the time who might need to buy or sell real estate. When this happens, please consider recommending that they talk to me. I will be happy to provide a no-obligation consultation to anyone you recommend.
For your convenience, I have enclosed a few of my business cards. One is for you to keep for yourself, and the others are for you to pass out to people who want to work with someone with the best products and service. I appreciate your time and consideration.
Sincerely,
Walter Sanford
Sanford Systems
Enclosure: business cards
Through the years, I’ve collected many letters for just about every aspect in this business. Super Emails, Letters, and Web Content is a beast of a manual at over 700 pages with some of the best in my collection! This manual is the finest of lead generation letters, emails, and web content. They’ve all been tested for profitability. This manual will become the foundation of your direct mail, email, and database solicitation department. Included is the data CD, which is a digital copy for easier implementation.
Check out the details at http://www.waltersanford.com/shop/super-emails-letters-and-web-content/. Call 800.792.5837 and ask for the $50 blog special on this system!
