This is another document that you could include on the seller section of your website. For the purposes here, it’s shown as an email directly to your new listing client.
RE: Showing Instructions
Staging a home correctly can add equity to the bottom line. This is one of the reasons we consistently beat the local list-to-sale ratio. Julie, from the staging company, will soon be in contact. You can hire her at your option; however, much of her advice is free. Here are the other instructions I promised you.
1. With reasonable notice, please make your home accessible for agent and prospect showings.
2. A REALTOR® from our office will be calling to:
o Schedule an appointment when we have buyers from our “Buyers’ Assistance Program” and other sources.
o Schedule an appointment for associates from other firms.
o Notify you when another office will be calling you to schedule an appointment.
3. Please keep the name and company of the showing agent when you are called.
4. Once an appointment is arranged, please tell the calling associate: “Someone will be home to let them in” or “No one will be home. Please arrange to use the lock box/key.”
5. Prior to the appointment, please open draperies, blinds, etc.; turn on all of the interior lights (and exterior lights if after dusk); tidy up bedrooms, baths, and kitchen; and turn on music (soft rock channel is good).
6. Maintain the agent sign-in sheet that I gave you.
7. Whenever possible, leave your house during showings or have as few people as possible in the house during showings. The potential buyers may feel like intruders and want to hurry through your house, without voicing feedback to your agent.
If you are there during showings, please stay in the background when the buyers are in your home. The salesperson knows the buyer’s needs and desires, and he/she can better emphasize the features of your home when you are not present. If there are any questions, the salesperson will find you if you are needed.
Have confidence in our team! Let the sales associate discuss the selling price, terms, possession dates and other factors with the customer. Remember, the sales associate has worked for many hours with the prospects, and he/she knows what they are looking for. Let him/her do the job and bring negotiations to a satisfactory conclusion on your behalf.
8. Notify me immediately of any problems or concerns.
Thank you! It is show time!
Sincerely,
Walter Sanford
Sanford System
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